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"The March of the Psychos": Measuring Intelligence in the Army
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Educational Use
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"There is nothing about an individual as important as his IQ," declared psychologist Lewis M. Terman in 1922. To the extent that this is true, it is in large measure because of Terman himself and the opportunity that World War I afforded for the first widespread use of intelligence testing. The army's use of intelligence tests lent new credibility to the emerging profession of psychology, even as it sparked public debate about the validity of the tests and their implications for American democracy. Some contemporaries expressed skepticism about the broad claims of army intelligence testing. In this lighthearted, anonymous commentary, from the April 1918 issue of the army post newspaper Camplife Chickamauga, a would-be poet mocked psychologists with gentle humor.

Subject:
Social Studies
U.S. History
Material Type:
Primary Source
Reading
Provider:
American Social History Project / Center for History Media and Learning
Provider Set:
Many Pasts (CHNM/ASHP)
Author:
Center for History and New Media/American Social History Project
Date Added:
11/02/2017
Mark Twain Satirizes "A Telephonic Conversation"
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Educational Use
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Alexander Graham Bell first exhibited his telephone at the Centennial Exposition in Philadelphia in 1876, but many people were initially dubious about the utility of Bell's invention. Nevertheless, by the mid-1890s, about 300,000 phones were in use and by World War I, the number reached 10.5 million. Learning to use this new device, Americans wondered what to say to start a telephone conversation. Bell's choice for an initial greeting was "Ahoy." Others argued for more formal greetings like "What is wanted?" or "Are you there?" In 1877, Thomas Alva Edison, the famous inventor who developed the first practical telephone transmitter, solved the problem by introducing "Hello!" as the standard English telephone greeting. The word had been around for a little while--Twain had even used it in Tom Sawyer --but why Edison chose to use it is not known. Whatever the derivation, "hello" had become standard by 1880 when Mark Twain used it in this comic sketch, "A Telephonic Conversation."

Subject:
Social Studies
U.S. History
Material Type:
Primary Source
Reading
Provider:
American Social History Project / Center for History Media and Learning
Provider Set:
Many Pasts (CHNM/ASHP)
Author:
Center for History and New Media/American Social History Project
Date Added:
11/02/2017
Market Basket
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Students will compare the price of goods from one time period to another and through discussion and role play interpret the effects of inflation on consumers. They will categorize goods and services according to the eight major groups of the consumer price index and be able to determine the difference between the Consumer Price Index (CPI) and the core CPI.

Subject:
Business and Information Technology
Career and Technical Education
Material Type:
Diagram/Illustration
Lesson Plan
Reading
Provider:
Federal Reserve Bank of St. Louis
Provider Set:
Economic Lowdown Lessons
Author:
Jeannette Bennett
Date Added:
01/31/2018
Market analysis is the foundation of the marketing plan
Restricted Use
Copyright Restricted
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This article discusses the importance of marketing analysis when it comes to planning for your business. It explains the nature of marketing analysis and some key points to keep in mind when performing market analysis.

Subject:
Business and Information Technology
Career and Technical Education
Marketing, Management and Entrepreneurship
Material Type:
Reading
Reference Material
Author:
Tim Berry
Date Added:
05/31/2018
The Marketing Mix and the 4 P's of Marketing
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Copyright Restricted
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The marketing mix and the 4Ps of marketing are often used as synonyms for each other. In fact, they are not necessarily the same thing.
"Marketing mix" is a general phrase used to describe the different kinds of choices organizations have to make in the whole process of bringing a product or service to market. The 4Ps is one way – probably the best-known way – of defining the marketing mix, and was first expressed in 1960 by E J McCarthy.

Subject:
Career and Technical Education
Marketing, Management and Entrepreneurship
Material Type:
Diagram/Illustration
Learning Task
Lesson Plan
Reading
Reference Material
Provider:
Mind Tools
Date Added:
10/27/2016
Marketing an Athletic Facility: The Menomonie High School Field House by Kayla Schwarz
Unrestricted Use
CC BY
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The focus of this study is to study the brand identity of the Menomonie High School Field House. Once an analysis can take place of how the community and other stakeholders view the MHS Field House, a better idea of effective marketing practices can be presented. In order to participate in this study, stakeholders will be asked to complete an anonymous survey. The survey will include basic participant information, such as gender, and age groups. The survey will also consist of multiple-choice questions relating to their views, experience, and suggestions for the MHS Field House. Data collected from this survey will determine what areas of the MHS Field House should be focused on in the upcoming years and will help identify the best ways to market the facilities and other offerings.

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Case Study
Reading
Reference Material
Author:
(Editor) CVTC Library
Date Added:
06/08/2021
Market to Market
Only Sharing Permitted
CC BY-ND
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Market to Market is a part of the Iowa Public Television. The website includes videos of feature stories and market analysis by analyst Ted Seifried. In addition, there is Market to Market in the classroom where there are videos on business, technology and science of agriculture.

Subject:
Social Studies
U.S. History
Material Type:
Primary Source
Reading
Date Added:
10/10/2017
Marshall Kirkman Dissects the Science of Railroads
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Educational Use
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Railroads were among the earliest U.S. industries to apply modern management principles to their operations. Beginning in the 1850s and 1860s, railroads were the first American businesses to have a large number of salaried managers and an internal organizational structure with clear lines of communication, responsibility, and authority. These managerial innovations, standard by the 1880s, were necessary to control a large number of employees and offices scattered over a vast geographical area. With the growing professionalization of railroad management came a burgeoning professional literature. Marshall M. Kirkman wrote prolifically about railroad management. This excerpt from his multi-volume The Science of Railways: Organization and Forces (1896) extolled the virtues of military-like discipline in the running of American railroads.

Subject:
Social Studies
U.S. History
Material Type:
Primary Source
Reading
Provider:
American Social History Project / Center for History Media and Learning
Provider Set:
Many Pasts (CHNM/ASHP)
Author:
Center for History and New Media/American Social History Project
Date Added:
11/02/2017
The Massacre at New Orleans
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The state governments that came to power in the South in 1865 and 1866 passed harsh laws regulating the movement and conditions of work for newly freed slaves. Known as Black Codes, these laws sought to recreate slavery in all but name by preventing blacks from working outside of agriculture and domestic service, limiting their movement, and subjecting those without a contract for employment to arrest and forced labor. Local officials also gave tacit or overt support to intense racist violence. Rioting whites in Memphis killed forty-six African-Americans in May 1866. Two months later, thirty-four blacks and three white supporters were murdered by a white mob in New Orleans. In this picture, Thomas Nast gave his view of Andrew Johnson's role in the July 1866 New Orleans riot.

Subject:
Social Studies
U.S. History
Material Type:
Primary Source
Reading
Provider:
American Social History Project / Center for History Media and Learning
Provider Set:
Many Pasts (CHNM/ASHP)
Author:
Center for History and New Media/American Social History Project
Date Added:
11/02/2017
Materials in Today's World
Conditional Remix & Share Permitted
CC BY-NC-SA
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This course takes students on a historical, scientific, and cultural exploration through the world of materials — from the cosmos to the atom, from Asimov to Pauling, from ancient Mesopotamia to modern day Pennsylvania, and from early man’s primitive stone tools to the complex materials that help us build, communicate, travel, work and live in the 21st century.

Subject:
Physical Science
Material Type:
Activity/Lab
Assessment
Diagram/Illustration
Full Course
Reading
Syllabus
Provider:
Pennsylvania State University
Provider Set:
Penn State, College of EMS
Author:
Ron Redwing
Date Added:
11/09/2017
Math Career Cluster Chart
Conditional Remix & Share Permitted
CC BY-NC-SA
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All careers rely on Math-related skills like measurement and computation. Specifically Math-related careers can also be found in the following Career Cluster Chart.

Subject:
Mathematics
Material Type:
Reading
Author:
Lynn Aprill
Date Added:
03/21/2023
Mathematical Modeling for Families
Unrestricted Use
CC BY
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This single-page resource is crafted with families in mind, aiming to explain mathematical modeling, its benefits, and ways families can assist their child(ren) in grasping the links between math and our everyday experiences.

Subject:
Mathematics
Material Type:
Reading
Author:
Ryan McCain
Kirsten Wagner
Date Added:
05/22/2024
Mathematics, the Common Core, and Language
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This paper makes recommendations for developing mathematics instruction for English Language Learners (ELLs) aligned with the Common Core State Standards. The recommendations can guide teachers, curriculum developers, and teacher educators as they develop their own ways of supporting mathematical reasoning and sense-making for ELLs.Some instructional recommendations discussed in the paper include: Focus on ELL students' mathematical reasoning, not the correctness of their mathematical language use. Shift to a focus on mathematical discourse practices; move away from simplified views of language. Support ELL students as they engage in complex mathematical language. Use ELL students' language and experiences as resources. Provide professional development to enhance teachers' awareness of ways to support ELs as they develop both language and mathematical knowledge.

Subject:
Education
Language Education (ESL)
Material Type:
Reading
Teaching/Learning Strategy
Provider:
Stanford University School of Education
Provider Set:
Understanding Language
Author:
Judit Moschkovich
Date Added:
03/02/2012
Math for Multiple Intelligences
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CC BY-NC-SA
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How a middle-school math teacher realized she was boring and jump-started her career -- and her students.

Subject:
Algebra
Mathematics
Material Type:
Lesson Plan
Reading
Teaching/Learning Strategy
Provider:
University of North Carolina at Chapel Hill School of Education
Provider Set:
LEARN NC Articles & More
Author:
Gretchen Buher
Date Added:
06/18/2004
Math in Society (MATH 107)
Unrestricted Use
CC BY
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The purpose of this course is to expose you to the wider world of mathematical thinking. There are two reasons for this. First, for you to understand the power of quantitative thinking and the power of numbers in solving and dealing with real world scenarios. Secondly, for you to understand that there is more to mathematics then expressions and equations. The core course is a complete, ready to run, fully online course, featuring 9 topics: Problem solving, voting theory, graph theory, growth models, consumer finance, collecting data, describing data, probability, and historical counting. Additional optional topics are provided. The course materials can easily be used with a face-to-face course.

Subject:
Mathematics
Material Type:
Assessment
Full Course
Reading
Syllabus
Provider:
Washington State Board for Community & Technical Colleges
Provider Set:
Open Course Library
Date Added:
10/13/2017
McDonald's in Wisconsin
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CC BY-NC
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The history of McDonald's in Wisconsin. This exhibit uncovers some of Wisconsin’s surprising connections to the fast food giant.

Subject:
Social Studies
U.S. History
Material Type:
Diagram/Illustration
Primary Source
Reading
Provider:
Recollection Wisconsin
Provider Set:
Recollection Wisconsin
Author:
Jon Rasmus
Nicole Fromm
Recollection Wisconsin
Date Added:
07/24/2020
Media Constructions of Sustainability: Food, Water & Agriculture
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CC BY-NC-ND
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This kit explores how sustainability has been presented in the media with a particular focus on issues related to food, water and agriculture. Each of the 19 lessons integrates media literacy and critical thinking into lessons about different aspect of sustainability. Constant themes throughout the kit include social justice, climate change, energy, economics and unintended consequences.

Subject:
Agriculture, Food and Natural Resources
Career and Technical Education
Material Type:
Activity/Lab
Assessment
Diagram/Illustration
Homework/Assignment
Lesson Plan
Reading
Teaching/Learning Strategy
Unit of Study
Provider:
Ithaca College
Provider Set:
Project Look Sharp
Author:
Sox Sperry
Date Added:
02/07/2023
Medical Ethics
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CC BY-ND
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This is a publication from the American Medical Association(AMA) that provides information about the rights that belong to all medical patients. It's important that your students understand their rights every time they step into a physicians office, so for an activity I would have your students read this short publication and then identify at least 3 rights in a small group setting with 2-3 students per group. After the small group discussion, meet as a whole class and discuss why it's important for patients to have an outlined group of rights. The key takeaway from this activity is for the students to understand that they have rights as a patient, and that it is important to know these rights so they are not taken advantage of by any medical professional.

Subject:
Career and Technical Education
Health Science
Material Type:
Reading
Author:
American Medical Association
Date Added:
07/21/2022
"The Meeting Continued All Night, Both by the White & Black People": Georgia Camp Meeting, 1807
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Camp meetings such as this one, held near Sparta, Georgia, in 1807, were a manifestation of the nationwide Second Great Awakening of the early 19th century. The Second Great Awakening was an evangelical religious revival conducted by Baptists, Methodists, and other dissenting Protestant sects. Evangelical religion was often described as "enthusiastic," and people attending expressed their feelings through spontaneous movements and speech. Like the first Great Awakening of the 18th century, the Second Great Awakening was notably egalitarian, with men, women, blacks, and poor whites mingling together in worship.

Subject:
Social Studies
U.S. History
Material Type:
Primary Source
Reading
Provider:
American Social History Project / Center for History Media and Learning
Provider Set:
Many Pasts (CHNM/ASHP)
Author:
Center for History and New Media/American Social History Project
Date Added:
11/02/2017