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Burrow, Marketing Teacher Resources and Trial Online Access with BIT Standards Correlation (Cengage)
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Marketing course FREE teacher resources and trial access to online course solution as well as a correlation to WI state standards (MME & WCCTS).

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Activity/Lab
Assessment
Curriculum Map
Homework/Assignment
Interactive
Lesson Plan
Reading
Teaching/Learning Strategy
Textbook
Author:
Abigail Hess
Date Added:
07/31/2020
Email Writing Activity for Sales Training -- How to Introduce Yourself to a Prospective Client for the First Time
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The activity will drive home the powerful idea of “give before you get.” It’s also a perfect opportunity to have participants use the internet to research a company they plan to contact for sales purposes.Learning outcome: If participants want people to take an interest in their company, then participants must first show interest in the company they contact.----Special note: you have a sample pack activity that accompanies Danny Rubin's book, Wait, How Do I Write This Email?, a collection of 100+ templates for networking, the job search and LinkedIn.Each book features 40+ additional classroom activities on more in-demand topics, including:Email etiquetteNetworkingInternship/job search emailsResumeLinkedInPhone etiquetteSee the 100+ activities from the Rubin Education online curriculum (covers employability, business promotion and leadership)If you'd like to explore the additional material and learn about pricing, please fill out this short contact form and a Rubin Education learning specialist will follow up with you.

Subject:
Agriculture, Food and Natural Resources
Business and Information Technology
Family and Consumer Sciences
Health Science
Marketing, Management and Entrepreneurship
Technology and Engineering
Composition and Rhetoric
Material Type:
Lesson Plan
Author:
Danny Rubin
Date Added:
06/20/2018
Introduction to the Sales Process
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Standards (Wisconsin):•     B&IT or MM&E Standards•     Wisconsin CTE-Common CoreMK1.d.14.h: Demonstrate the steps  involved in the personal selling  process. MK1.e.7.h: Identify ways business  can positive customer relationshipsContent Learning Objectives:1.      TSW will list the steps of the sales process2.      TSW will develop the steps of the sales process to match a product of their choice3.      TSW choose a product to represent to a potential seller Language Demands:Identify the language function of this lesson’s central focus and the associated vocabulary, symbols and syntax or discourse.1.    Vocabulary- The steps of the sales process: introduction, questioning, presentation, etc.2.    Discourse- The oral process of building a relationship with someone and matching their needs to a product/service

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Lesson Plan
Author:
Kathleen Thorn
Date Added:
06/19/2018
Personal Selling-Eulogy Assignment
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CC BY-NC-ND
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Overview:
People are products. Therefore, it is to your benefit to think about what you want to achieve in this lifetime. Do you want a college education? Do you want to get married? Do you want to have children? Do you want to stay in Wisconsin Rapids? Do you want to be famous, rich, giving, happy, etc…? What kind of career will you have? What are some dreams for your future? One way of setting goals and achieving them is to have them written down or to analyze those who have had the greatest impact on your life.

Assignment:
Students are to write a one page tribute about themselves or someone important to them. A tribute is a speech or writing in commendation of the character or services of a person.

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Formative Assessment
Author:
Ashley Tessmer
Date Added:
08/02/2019
The Selling Process - Lesson and Activity
Conditional Remix & Share Permitted
CC BY-NC
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This briefing introduces students to the concept of the selling process and its phases. It walks through the steps in the selling process. First, use the briefing (found in Task 1) to teach students about this concept. Then, each student should observe a sales presentation in which the salesperson used a selling process. Given a list of the components of the selling process, students should identify what was said or took place during the presentation that constituted each phase of the selling process and discuss the responses with the class. This lesson is a part of the Marketing Principles Course Guide. To download it, visit mbastatesconnection.mbaresearch.org and select "Course Guides" under "Curriculum and Instruction."

Subject:
Career and Technical Education
Business and Information Technology
Marketing, Management and Entrepreneurship
Material Type:
Lesson Plan
Author:
MBA Research and Curriculum Center
Date Added:
05/01/2018
Writing Activity for Sales Training -- How to Write a Website "About Us" Page
Only Sharing Permitted
CC BY-NC-ND
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Your company website needs to come to life and teach site visitors about your products and the people behind them. In the following activity, you and your team will construct an “About Us” web page so anyone who visits the site will come away impressed.Learning outcome: Students will understand the value of an "About Us" web page and how to write about their business properly.----Special note: you have a sample pack activity that accompanies Danny Rubin's book, Wait, How Do I Write This Email?, a collection of 100+ templates for networking, the job search and LinkedIn.Each book features 40+ additional classroom activities on more in-demand topics, including:Email etiquetteNetworkingInternship/job search emailsResumeLinkedInPhone etiquetteSee the 100+ activities from the Rubin Education online curriculum (covers employability, business promotion and leadership)If you'd like to explore the additional material and learn about pricing, please fill out this short contact form and a Rubin Education learning specialist will follow up with you.

Subject:
Agriculture, Food and Natural Resources
Business and Information Technology
Family and Consumer Sciences
Health Science
Marketing, Management and Entrepreneurship
Technology and Engineering
Composition and Rhetoric
Material Type:
Lesson Plan
Author:
Danny Rubin
Date Added:
06/20/2018