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  • WI.BIT.MK1.a.12.h - Explain and apply the concept of the product mix.
  • WI.BIT.MK1.a.12.h - Explain and apply the concept of the product mix.
Sports & Entertainment Marketing Final Project
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This project encompasses all that was learned during the course by coming up with an original product the student creates. It includes the 4 Ps of Marketing, Target Market, Market Segmentation, Sponsorships, Endorsements, etc. The student must also create a physical replica of their "new" product. The product is then presented to the class and teacher.

Subject:
Business and Information Technology
Career and Technical Education
Material Type:
Interim/Summative Assessment
Date Added:
06/19/2018