Students learn to prepare a SWOT Analysis for a new business venture. Resources include a MindTools YouTube video, related article link, and SWOT Analysis PDF worksheet. This can be used as an exercise in business planning, or part of a formal Business Plan project.

This course should prepare students to conduct a successful job search once they have graduated from the ESP program. Internships provide relevant real-world experiences and allow students to interact in a professional environment and gain experience networking. We will also discuss student's strengths, weaknesses, and skill sets while cultivating their ability to interview and relate their internship experience to the ESP curriculum. Students will complete a practice interview session and submit an updated cover letter and resume for review. Finally, upon completion of the online journal, they should have a robust writing sample, multiple internship related artifacts, and a updated resume they can use during their job search.