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Understanding and Identifying Target Markets for Business to Business Transactions
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Students are given a scenario for a lawn care business that is currently struggling. In order to improve the business, students will have to develop a plan that includes new business markets. The scenario can be see in the project description along with the rubric. Students utilize the template to complete and present their projects.

The goal of this assignment is for students to grasp the difference between business to consumer markets and business to business markets.

Subject:
Career and Technical Education
Marketing, Management and Entrepreneurship
Material Type:
Activity/Lab
Assessment
Formative Assessment
Homework/Assignment
Learning Task
Date Added:
05/08/2019