Le Français 3 et Marketing prepares students for the challenges of an increasingly global workplace or post-secondary education. Students have a real-world dual opportunity to advance their French language proficiency while developing and applying foundational concepts of marketing. Students develop their French speaking, writing, listening, and reading skills as they progress through the units, which include: French Consumer Life (looking at business fundamentals and marketing trends), Francophone Retail Markets (emphasising economic concepts, business and marketing ethics, and pricing), French Food & Cuisine (through market distribution, pricing, and promotion), and finally International Travel (with an emphasis on valuing and pricing goods and services, marketing trends, and international business concepts). Students show their mastery of these concepts by using French throughout the course, in group project presentations, writing reviews of group presentations, reading short stories in French and discussing the Marketing topics contained therein, and through examinations.
- Subject:
- Career and Technical Education
- World Languages
- Material Type:
- Full Course
- Lesson Plan
- Author:
- Mary Maderich
- Date Added:
- 06/17/2022