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Taste Test Focus Group
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This is the student handout I use to help conduct a focus group in class.  I purchase a variety of food items to bring in and then conduct a focus group discussion so that students understand how to collect this type of data.See the video link below for a quick explanation of how I use this in my classroom.Taste Test Focus Group

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Activity/Lab
Learning Task
Author:
Phil Huff
Date Added:
06/01/2020