Article describes the difference between secondary and primary market research
- Subject:
- Business and Information Technology
- Career and Technical Education
- Material Type:
- Reading
- Reference Material
- Author:
- Allbusiness.com
- Date Added:
- 05/24/2018
Article describes the difference between secondary and primary market research
This worksheet is given to students to assess whether or not they can identify primary or secondary data sources when looking at marketing research.See the video link below for a quick explanation of how I use this in my classroom.Primary vs Secondary Data