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  • WI.MME.MC2.a.5.h - Explain the nature and scope of the marketing information management f...
Marketing Information Management Review Cards
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This is a review worksheet to share with students at the end of the marketing information management unit.Explanation of how I use it is in the video link below. Marketing Information Management Review Cards

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Formative Assessment
Author:
Phil Huff
Date Added:
06/01/2020
VALS2 Survey
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VALS2 is a market research tool used to help gather data about psychographic characteristics.  I use this tool at the beginning of the marketing information management unit to introduce students to the concept of data collection and using it to make decisions.See quick explanation video below about how I use this in my classroom.VALS2 Web Survey

Subject:
Marketing, Management and Entrepreneurship
Material Type:
Activity/Lab
Author:
Phil Huff
Date Added:
06/01/2020