Conditional Remix & Share Permitted
CC BY-NC-SA
This marketing OER textbook aims to explore selling as a career and the success factors in selling. Learn the consultative selling process including product/industry knowledge, approach techniques, needs assessment, product presentation and demonstration, handling objections, and closing the sale successfully to build a relationship.
- Subject:
- Business and Information Technology
- Career and Technical Education
- Material Type:
- Textbook
- Author:
- Lisa O'Halloran
- Date Added:
- 06/04/2024