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Four P's Fun

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Description

Overview:
Students will brainstorm ideas to appropriately identify a target market and determine appropriate methods to appeal to that market based upon product, price, place, and promotion prompts.

Directions:
Cut out squares and put in four separate envelopes (product, price, place, promotion).

Have a student pick out a square from each of the envelopes so that each team has a square with a product, price, place, and promotion on it.

Students are to identify a target market to fit the marketing mix that was provided from the four boxes of marketing mix information.
Subject:
Career and Technical Education, Business and Information Technology
Level:
High School
Grades:
Grade 10
Material Type:
Formative Assessment
Author:
Date Added:
02/15/2018
License:
Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Language:
English
Media Format:
Text/HTML

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